UK Based Tourist Board

A UK Based National Tourist Board that does not want to be named, asked us to create and execute a research programme and quality assurance research aimed at clients and its local hotel community.

Using Azimuths excellent client contacts, we conducted in depth research involving Directors of 20 of the biggest MICE agencies in the UK to provide our client with senior level accurate information enabling them to get an even more accurate understanding of how clients perceive their destination.

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